Joe Fredericks has helped to deliver communications training to over 150 clients since 2001, including over 30 leading global law firms and 20 FTSE 100 organisations, drawing upon his diverse background in the law, experiential training, professional theatre and executive witness familiarisation.

The first piece of the jigsaw came in the Old Bailey and client conference rooms at the inns of court in the 1990’s, working for the senior partner of one of the leading criminal firms of the time, Whitelock & Storr solicitors. This legal background ensured that a large number of leading international law firms have sought him out to help develop their lawyers into expert communicators.

Joe has combined this legal background with an award-winning 12-year West-End acting and directing CV, having retrained as a professional actor, as well as then adding an NLP Practitioner qualification to his diversity. As the Artistic Director of MokiaGrit Productions, he produced many large scale theatrical productions and re-wrote the box office records in several of London’s premier off west-end venues.

In 2012 Joe brought personal communications training to the world of witness training and was a founding director of the UK’s most innovative witness familiarisation consultancy. As a result, he has trained numerous CEO’s and senior executives, involved in multi-million-pound legal disputes, to ensure that they communicate as effectively as possible when under pressurised questioning.

Joe is highly experienced in all types of experiential techniques, with a specialist expertise in improvised bespoke ‘realplay’. Using his legal background to create in the moment credible and stretching legal simulations, he has progressively worked more exclusively within the law. He uses his theatre directing background and extensive coaching experience to ensure feedback is focused, constructive, challenging and practical. His particular added value lies in his insight and understanding of how to use the Outcome-based Communication model to ensure that lawyers are able to use their personal impact tools to achieve both personal goals and the firm’s wider commercial objectives.

Passionate about people and their communication, Joe’s experiential training career has seen him work with 30 international training consultancies and 15 of the countries’ leading experiential and roleplay providers, as a personal communication consultant, coach, facilitator and business roleplayer.

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Based in the heart of London, our offices are easily accessible, just five minutes’ walk from the terminal at London Bridge.


Our Trainers have worked internationally with 9 of the world’s 10 leading international legal brands
(Acritas Global Elite Law Firm Brand Index 2016)


PCA Law (the Personal Communications Academy For Lawyers) are the legal sector’s specialist providers of conversation-based experiential training products

We are the only Personal Communication Consultancy in the world to work exclusively with lawyers...


We are happy to come in to talk with you at your offices, wherever you’re based, so please contact us at: